













Fusing culture with hospitality, Hyatt Centric is the new flavour on the Hyatt block, offering a rare experience to its guests. From its decor down to its travel desk menu, everything has been carefully crafted to entice the savvy traveller. All of this made for a telling tale that needed to be told. We at Mullenlowe were commissioned to host a creative strategy workshop for their restaurant offering, Namiki667. Here's a snapshot of the workshop framework, followed by some of the ideas that came out of it.